May 17, 2023
We take a look at the formal legal relationship between a manager and influencer, including exclusivity, notification of potential deals, and…
Read MoreApril 12, 2023
This is the third part of our special series about Influencer Management Agreements. In this minisode, Jon continues our deep dive into the nuts…
Read MoreMarch 15, 2023
John is a human behavior specialist, an educator, an author of over 40 self-help books, including the recently released The 7 Secret Treasures...
Read MoreMarch 8, 2023
This is the second part of our special series about Influencer Management Agreements. In this minisode, Jon starts our deep dive into the nuts…
Read MoreFebruary 22, 2023
Kiersti is known as the queen of couponing. She tells us how she grew her TikTok channel from 15 family members to over 2.4 million followers in…
Read MoreFebruary 15, 2023
Jon starts our in-depth discussion of influencer management agreements. He starts with an overview of the important step of hiring a manager and…
Read MoreFebruary 1, 2023
This minisode is the first in a multi-part series about the ins and outs of Influencer Agreements. Jon gives an overview of what is to come and…
Read MoreJanuary 18, 2023
Kylie is a beauty content creator with 2.2 million followers on TikTok. She shares her body positivity message and insights on how she grew her…
Read MoreNovember 30, 2022
Jon talks about how to cope with comments. This is the twin sister of our last minisode where we discussed what to do about negative product...
Read MoreNovember 9, 2022
Niklas is the Head of Influencer Marketing for ReachOn and ReachOn works with businesses to retain and work with influencers...
Read MoreNovember 2, 2022
In this minisode, Jon talks about what to do about negative product reviews and how to deal with abusive comments...
Read MoreOctober 19, 2022
Christy is a TikTok creator with a unique niche: home schooling. Christy built her following from zero in July of last year to almost 200,000...
Read MoreOctober 12, 2022
Minisode Four of Season Six. In this minisode, Jon takes a look at name, image and likeness collectives – or as it is commonly referred to – NIL
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