July 20, 2020

The Right to be Forgotten

What happens if one of your more unflattering moments gets plastered all over the internet? Don’t you have some sort of right to not have your...

May 1, 2020

Social Media Influencer Guides Part 8: Timeline of Social Media and FTC Enforcement

Today’s influencer guide update is Part 8 of 8, which has a timeline of major FTC enforcement actions on Social Media...

April 30, 2020

Social Media Influencer Guides Part 7: Dos and Don’ts for Hashtags

Today’s Influencer Guide update is Part 7 of 8, outlining the disclosure dos and don'ts for Hashtags...

April 28, 2020

Social Media Influencer Guides Part 6: Dos and Don’ts for Video and Live Streaming

Today’s Influencer Guide update is Part 6 of 8, outlining the disclosure dos and don'ts for Video and Live Streaming...

April 27, 2020

Social Media Influencer Guides Part 5: Dos and Don’ts for Snapchat and Instagram Stories

Today’s Influencer Guide update is Part 5 of 8, outlining the disclosure dos and don'ts for Snapchat and Instagram stories...

April 24, 2020

Social Media Influencer Guides Part 4: Dos and Don’ts for Instagram

Today’s update is Part 4 of 8, outlining the disclosure dos and don'ts for Instagram. The PDF download is available now from the Documents...

April 23, 2020

Social Media Influencer Guides Part 3: Dos and Don’ts across All Platforms

Today’s update is Part 3 of 8, outlining the disclosure dos and don'ts for all platforms. The PDF download is available now from the Documents...

April 22, 2020

Social Media Influencer Guides Part 2: Best Practices

Today’s update is Part 2 of 8, outlining the Best Practices for Influencer Advertising to maximize your appeal to the widest range of brands...

April 17, 2020

Social Media Influencer Guides Part 1: Disclosures

For years, it has required a lawyer to interpret the laws, rules and regulations that Influencers need to follow when posting sponsored...

March 26, 2020

Common Digital Marketing and Influencer Acronyms

Pfeiffer Law has put together a handy cheat-sheet of commonly used acronyms found in digital marketing and influencer contracts...

January 31, 2020

Signs of Social Media Addiction

As an adjunct professor at Pepperdine University, where he teaches Media Law to undergraduate students, Jon Pfeiffer sees the effects of...

October 29, 2019

Product Placement: Traditional vs. New Media

What are the different rules for product placement on broadcast TV and radio, feature films and social media?

October 14, 2019

Economic Consequences of Deepfakes

Picture this: you’re watching Mission Impossible 27 (that’s how many of those movies there are now, right?) and Chris Evans waltzes across...

October 9, 2019

Social Consequences of Deepfakes

In the era of “fake news,” a new issue arises – deepfakes. You’ve probably heard the term tossed around, since it seems...

June 24, 2019

What protections are there for YouTube Creators?

As a YouTube Creator, there are several ways that your hard work and content are protected from being copied and reused by others without...

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